Steel Productions


Welcome to Steel

We are a photographic and film production company based in Cape Town. We love what we do - producing across the entire African continent, surrounding islands & anywhere your brief may take us. This is production perfection in Africa! For more news on what we've been up to, browse through our portfolio below or Contact Us

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Jack Wills Summer 2014

When our regular partners AND Production sent us  Jack Will’s typically beautiful moodboards, this time inspired by Peter Beard in Africa, we couldn’t help squeal with delight. It was a lot to achieve and the team had very little time available, so this gem of a location offered all we needed...
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Cubus SS2014

Hot Summer and all things tropical inspired this shoot. Together with Eyes of Stockholm, fun in the sun was what we had: On the beach and in our custom made pastel outdoor studio, shooting Print and TV campaigns for Womens, Mens and Children’s...

Lumix TZ60

This brief gave us the perfect opportunity to head to one of Southern Africa’s most beautiful areas – The Drakensberg Mountains in Lesotho. The gruelling schedule, frosty weather and remote location made the trip an adventurous challenge in every respect, but absolutely worth it for these...


It’s not often we have a life size polar bear on set. This incredibly realistic animatronic chap was modeled by a very athletic stuntman tumbling and turning on a 3d...


It’s always fun to recreate a bit of old school Americana and this diner really fit the bill. Golden backlight and dreamy all-American looks filled this shoot with...

Alice Temperly for John Lewis

London and a quintessential English feeling was what this brief required but it was the golden light and some just-right locations that brought the team to South...
Urban Outfitters-Rene Vaile-17

Urban Outfitters SS2014

With Ethnic prints and patterns riding something of a fashion wave, we were delighted to welcome Urban Outfitters to Cape Town and to share the bright colours of our city with them. The highlight for us was commissioning a traditionally patterned painted wall by tribal Ndebele...
Billabong-Chris Craymer-27

Billabong Women

Shot during our mid-year winter season, we headed to the warm east coast waters of Durban which enjoys a dry winter with mild sunny weather. Being a well known surf city it was the obvious choice for Billabong’s new campaign, featuring a tribal safari theme. Highlights of this exciting shoot...
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