Steel Productions


Welcome to Steel

We are a photographic and film production company based in Cape Town. We love what we do - producing across the entire African continent, surrounding islands & anywhere your brief may take us. This is production perfection in Africa! For more news on what we've been up to, browse through our portfolio below or Contact Us

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Ford_Focus_Michael Schnabel


This brief  had us looking to find a summery Europe in South Africa, so we scouted a variety of the wine growing areas outside of Cape Town and ultimately settled on Stellenbosch (to create the feeling of Germany in the summer time) and a fruit farm in the area of Grabouw (to create the feeling of...
Jack Wills Summer2015 Annemarieke van Drimmelen

Jack Wills Summer 2015

Its always a pleasure to welcome the incredible team from Jack Wills together with AND Productions to our sunny shores. The "Fabulously British" label were in search of a beautiful classic old yacht and deserted beaches and coves, which had us spending a day at sea on board a beautiful old vessel,...
Deutsche Sport Lotterie - Olaf Heine 4

Deutsche Sport Lotterie

Early December 2014 saw us hosting  fantastic Director/Photographer Olaf Heine along with DOP Philip Kaminiak shooting for the new Deutche Sports Lottery campaign. In a busy 3 days we covered off both the TV commercial and the stills for this quirky campaign, celebrating athletes and lucky lottery...

Vilebrequin SS15

The gorgeous retro feel of this brief made us long for the quality family time of days gone by. The old sailboat and greek style house set a feeling of glamorous mediterranean holidays complemented perfectly by the effortless style created by AD Antoine Asseraf and stylist Suzanne von...

Regatta AW15 – New Zealand

After shooting for Regatta’s Spring/Summer over the last 12 years, we welcomed the opportunity to shoot their winter campaign in the magical city of Queenstown, New Zealand. The crew from South Africa headed east and Regatta headed South, both traveling a fair distance to meet at one of the...
BCG-Paolo Pellegrin 5

Boston Consulting Group

We were delighted to work with Magnum photographer Paolo Pellegrin on this photo essay for BCG in Johannesburg, part of a series of reportage pieces on their consultants working all over the...
Regatta SS2014-DavidShort-7

Regatta SS2015

Our longest standing customer at Steel Productions, we have welcomed Regatta back to Cape Town for over 10 years now. From trips up the East Coast to mountainous adventures up the Matroosberg, it has always been about discovering the untouched. Regatta caters for the whole family - Their ranges...


All the festive  spirit of the Fifa World Cup filled a stadium for this shoot. A crowd of energetic models and extras, loads of Brazil themed accessories and a very long suffering clean up crew who removed every shred of confetti from the location at the end of the...


We love the use of light and glass in these images, creating a real, big modern city...
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